Surf Excel Outrage: How to Make the Perfect Ad for Supersensitive Indians
Posted inPOV

Surf Excel Outrage: How to Make the Perfect Ad for Supersensitive Indians

The Surf Excel Holi ad seems innocent enough, but somehow the idea that two children of different faiths could be cordial in a fictional setting triggered a very vocal section of social media. The only safe option is a 30-second PSA explaining the benefits of participating in Holi on our souls narrated by Amitabh Bachchan.
Where Have All the Moderates Disappeared?
Posted inPOV

Where Have All the Moderates Disappeared?

Extreme viewpoints – be it conservative or liberal – are the noisiest. They get the most attention in today’s hyper-social world. In the process, everyone who’s not “visible enough” becomes part of the vast majority leading “uneventful” lives. But is being moderate equal to being mediocre?
It’s Time For the Shy, “Sensitive” Men to Speak Up
Posted inGender

It’s Time For the Shy, “Sensitive” Men to Speak Up

A lot of the inappropriate behaviour we are seeing in this #MeToo era was dismissed as “boys being boys” when we were growing up. For years, “sissy/sensitive” guys cringed, but kept shut not wanting to be bullied or left out. Now is the time for them to speak up.