Shaadi Ke Pehle PR: The Making of #DeepVeer Ki Shaadi

Shaadi Ke Pehle PR: The Making of #DeepVeer Ki Shaadi

A celebrity wedding is as much an entertainment commodity as a big-banner film. Ranveer and Deepika have coordinated everything from their Instagram wedding announcement, to Koffee With Karan’s opening episode which was designed only to get us hyped about the shaadi.
Why You Should Swipe Right on Promiscuity Before Marriage

Why You Should Swipe Right on Promiscuity Before Marriage

“Sowing your wild oats” is an age-old, regressive idea ascribed to young men before the “settle down” phase. I’ve never set store by it, but watching my young friends seek sex outside marriage, I wonder if there is something to the theory. If we don’t play the field enough before shaadi, will we experience FOMO?